ONE IDEA: THE URBAN MOBILITY AUTHORITY

Idea
The main idea is to create an Urban Mobility authority in order to connect the stakeholders within urban transport and create common standards and promote a holistic approach.

Issue
Decreases CO2 emission globally, harmful pollution locally and improves lifestyle, security and health issues in cities.

Impact
It creates an Urban Mobility authority allowing for the creation of new product typologies, systems and business models for urban transport.

Criteria
The success criteria would be to create an urban mobility authority whose initiatives spur cross- disciplinary cooperation. The ambition is to find a pilot city that would implement the policy recommendations.

Challenges
To make people within very old and stable silos communicate. No immediate authority on the subject. To overcome stakeholder‟s short sited self-interest.

Change
• We need to define urban mobility as unique field rather than a subset of ecology, urbanity, transport
• We need to prioritize the greening of cities • We need to rethink business models / incentives to encourage cross-disciplinary collaboration
• We need to integrate existing infrastructure, public and private offerings and potentially smart grids
• We need to cherry pick best features from private and public transport respectively and have a place for all relevant areas of multi-modal transportation including motorized and non-motorized transportation
• We need to address distinctly different demographic needs across cities and map-out city typologies
• We need to integrate new social behavior and tools into commuting • We need to apply off the shelf technologies to spur new solution • We need to bring together distinctly different and relevant fields of expertise and industries




OTHER IDEAS SUBMITTED TO REDESIGN OUR WORLD


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22 Aug 2012 - Closing the Gender Gap

14 Aug 2012 - YGL Science & Art Collaboration: Portrait of Your Brain

08 Aug 2012 - Innovation and Business Models in a Circular Economy Taskforce

15 Jun 2012 - THIRST

14 Jun 2012 - Global Access in Action

13 Jun 2012 - BEYOND Tomorrow

03 Feb 2011 - YGL Open Cloud Initiative

13 Jan 2011 - Fish Banks

13 Jan 2011 - New Biz Models: Cradle to Cradle